Blog
AK Biz Monthly Magazine Interview with Trickters Co. on Leveraging Ecommerce →
How We Use Ecommerce to Share Indigenous DesignFrom our studio in Southeast Alaska, ecommerce allows us to connect with customers across the world. It’s how we release new collections, share...

Crystal Worl, co-founder of Trickster Company, designs Alaska Airlines aircraft taking Indigenous language and art to the skies!
May 11, 2023
We’re honored to reveal Crystal’s latest masterpiece: Xáat Kwáani (Salmon People). It’s the first aircraft in the history of any domestic airline to be named in an Alaska Native language and to depict the ancestral importance through Northwest Coast formline art.

Meet the Indigenous Designers Behind Trickster Company
As Indigenous artisans and designers, Rico and Crystal strive to represent modern Indigenous lifestyles to a broader audience through a distinctive Indigenous artform known as Northwest Coast formline art. They envisioned a business that included a gift shop in downtown Juneau that sold fine art, products for modern Indigenous people to represent their heritage, and products for non-Native people to appreciate without cultural appropriation. As active advocates of diversity in communities, Rico and Crystal Worl also promote diversity through their civic engagement.
News
AK Biz Monthly Magazine Interview with Trickters Co. on Leveraging Ecommerce →
How We Use Ecommerce to Share Indigenous DesignFrom our studio in Southeast Alaska, ecommerce allows us to connect with customers across the world. It’s how we release new collections, share...
✨ What’s Up at Trickster Company? ✨ An Interview with Rico and Crystal Worl →
What’s New at Trickster Company?Rico and Crystal Worl are up to big things — from murals and glass installations to new designs, tech experiments, and mentorship dreams. Get a behind-the-scenes...